About
Seasoned product designer with a proven track record of taking ideas from 0 to 1, transforming concepts into fully operational, impactful digital solutions. Whether it's launching startups, scaling nonprofit initiatives, or innovating at the bleeding edge of AI and fintech, I thrive in fast-paced, high-stakes environments where scrappiness, strategic thinking, and relentless problem-solving are key. My work combines user-centric design with a sharp understanding of business challenges to create meaningful experiences that deliver results and resonate globally.
Work Experience
Design by Woo
Freelance Product Designer & Developer
Partnering with startups and established companies to deliver impactful digital solutions. Specializing in user-centric design across websites, pitch decks, and full-stack applications. Providing strategic consulting to enhance online presence and user engagement, with a focus on creating memorable, conversion-driven experiences.
Servant
Senior Product Designer
Led AI innovation initiatives including developing an internal benefits bot that streamlined HR operations. Secured back-to-back victories at Gloo's annual hackathon through innovative solutions to complex business challenges. Elevated the company's brand presence through redesigned presentation materials while managing relationships with high-profile clients to deliver transformative digital solutions.
The 5 Love Languages®
Product Designer
Designed the Premium Report and Assessment for one of the world's most widely recognized relationship tools, which has engaged tens of millions of users worldwide.
Shipped Work in Prod
Come and See Foundation
Product Designer
Reimagined the donation experience within The Chosen app—downloaded by tens of millions of users—by designing the Donate tab, significantly improving the donation flow and user experience.
Shipped Work in Prod
Pangea.io
Product Designer
Designed and delivered a sophisticated FX risk management platform handling hundreds of millions of dollars in transaction volume, streamlining complex financial workflows for clients.
Shipped Work in Prod
Loveology.org
UX Designer
Lead designer for a non-profit startup focused on collecting and presenting expert relationship advice for couples, coaches, counselors, and clergy. Created an intuitive, visually engaging platform to help users navigate relationships with clarity and empathy.
Shipped Work in Prod
University at Albany, SUNY
Teaching Assistant, PhD Student
Known for transforming complex biology concepts into engaging games and memorable metaphors that resonated with students. Consistently received outstanding student evaluations for making Genetics and Cell Biology accessible and enjoyable for 500+ students across 6 semesters. Created interactive learning materials that significantly improved student comprehension and retention.
Shipped Work in Prod
Air Force Research Lab
Engineer
During my time at AFRL, I developed a C++ algorithm for locating hidden jamming devices and conducted simulations of plasmonic interactions on terahertz radio devices using COMSOL multiphysics. I co-authored a research paper exploring the temporal dynamics of frequency-tunable graphene-based plasmonic grating structures. Additionally, I constructed a radio array that successfully demonstrated beam and nullforming capabilities.
Shipped Work in Prod
Education
University at Albany, SUNY
Master's Degree in Molecular Biology
I started as a PhD, but switched to a Master's program in Molecular Biology. My Master's Thesis was 'Expert Level Microscopy for Everyone: Optimizing Microscopy Parameters with Modeling and Simulation', which was based around the idea of using computational modeling to optimize microscopy parameters for a range of applications.
College of Nanoscale Science and Engineering
Bachelor's Degree in Nanoscale Engineering
Graduated Cum Laude with a focus on nanobiological systems and sensors.
Check out my latest AI-Powered Projects
I've worked on a variety of projects, from simple websites to complex web applications. Here's a few of my latest.
Pixar Selfie Generator
Transform your selfies into Pixar-style art using AI. Uses Gemini Flash 2.0 for visual understanding and Flux 1.1 Pro for image generation.
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— Ethan Woo (@EthanWoo) December 9, 2024
Voice-Enabled Amazon Clone
A modern Amazon clone featuring a voice assistant for hands-free shopping. Built with Next.js, OpenAI, and real-time voice interactions.

Benny The Benefit Bot
An AI-powered assistant that helps employees understand their benefits coverage, costs, and policies. Deployed on the Web and in Slack, reducing benefits-question response time by 90%.
Flow Testing Tool
A tool that helps quickly test multi-step generative flows. Built with the Vercel AI SDK, featuring Linear-style shortcuts.

Pitch Deck: LiquidManzana in Argentina
A comprehensive initiative to transform Argentina's energy sector through blockchain-backed renewable energy projects, waste-to-energy solutions, and sustainable manufacturing.
AI-Powered Form
AI doesn't have to be flashy. Sometimes, simple UX improvements to can go a long way on familiar patterns. Try filling out this form with voice dictation.
This is an example form
Speak naturally, like 'my name is john doe, my email is john@doe.com, and my message is hello'
Chat with my AI Clone
Want to hear more about what I'm into? Ask my digital clone anything about my interests, projects, or experience.
Get in Touch
Want to chat? Just shoot me a dm with a direct question on twitter and I'll respond as soon as I can.
Download Resume